One of the most common questions I’m asked is “How can I earn more?”
After three decades of working with everyone from struggling single parents to billionaires, I’ve discovered something that might surprise you: most of us are unknowingly programming ourselves for scarcity instead of abundance.
Every time you say “I can’t afford it” or “Where’s the money coming from?” you’re training your mind to focus on lack. But here’s the beautiful thing: once you understand how this works, you can completely flip the script.
Let me share what I’ve learned about transforming your financial reality. Because here’s what really matters: 80% of your financial success comes from your mindset, not from tactics or strategies. The work you do inside your mind is far more powerful than any investment advice or business plan.
I’m going to walk you through exactly how to reprogram your subconscious for wealth.
And I know it works because I used these same principles to go from being a single parent to owning homes in London and LA, and buying my daughter a home outright.
Not because I’m special, but because I learned how to make wealth available to me by changing my mental programming.
You can do exactly the same thing, starting today.
Before we get started, I have a special gift for you. I’ve created a powerful Wealth Wiring Audio Hypnosis (usually $49) that’s yours free. It works directly with your subconscious mind to release money blocks and build the financial confidence you deserve. Just click here to get instant access.
What Programming Your Mind for Wealth Really Means
When I talk about programming your mind for wealth, what I really mean is training your subconscious mind to naturally expect, accept, and attract abundance. You see, most of us have never consciously chosen our money beliefs. We’ve simply inherited them from our parents, our culture, or our past experiences without ever questioning them.
Programming your mind for wealth means intentionally choosing new beliefs, new language, and new expectations about money.
Think of it like updating the software that runs quietly in the background of your mind, the part that makes automatic decisions about what you deserve and what’s possible for you.
Why Your Subconscious Mind Holds All the Power
According to Mayo Clinic research, hypnosis can put your mind into a state of focused relaxation where it becomes more open to suggestion and behavior change. This shows us how powerfully the subconscious can be guided toward new patterns.
Here’s what’s fascinating: your subconscious mind controls about 95% of your thoughts and behaviors.
So if it’s programmed for scarcity, you can work incredibly hard, set all the right goals, take all the right actions, but you’ll still find ways to sabotage yourself without even realizing it.
The tricky part? Your subconscious only understands the present tense. It doesn’t comprehend “I will be wealthy someday” or “I’m going to have money eventually.” Those statements keep wealth safely in the future, always just out of reach.
When you say “I am wealthy,” your mind hears a command. When you say “I will be wealthy,” it hears a want or need for the future, not right now.
This is why present-tense language is so powerful. You’re giving your mind instructions, and immediately starts influencing your decisions, your actions, and even which opportunities you notice.
I’ve seen this truth play out with thousands of clients. The ones who transform their finances fastest are always the ones who start speaking as if the wealth they desire is already theirs.
Understanding a Scarcity Versus Abundance Mindset
Your mind is like a heat-seeking missile, zeroing in on whatever you focus on and most of us focus on lack without even realizing it.
When you say, “I can’t afford it,” or you worry, “Where’s the money coming from?” you’re programming scarcity.
Every single thought about money is programming something. There’s no neutral ground here. You’re either moving toward abundance or toward lack with every word you speak.
Let me show you what I mean:
Scarcity programming sounds like:
- “I never have enough”
- “Money is hard to make”
- “Rich people are greedy”
- “I’m not good with money”
These thoughts create a reality where money feels scarce, difficult, and slightly shameful.
Abundance programming sounds like:
- “I’m having that”
- “Money flows to me easily”
- “I’m worth it”
- “The more I have, the more good I do”
These thoughts create a reality where wealth feels natural, available, and aligned with who you are.
I always tell my clients: your language is creating your reality. Stop using the language of lack and start using the language of abundance, because your subconscious is listening to every single word.
Where Your Money Beliefs Really Come From
Here’s something important to understand: your beliefs about money usually come from the previous generation. The good news is that they don’t have to be yours. You absorbed them before you were old enough to question whether they were true or helpful.
Let me share something personal that really drove this home for me.
My father was a wonderful man who taught me to love my work, but he had incredibly limiting beliefs about money. His own father was a fireman with very little money, so my dad was extremely frugal. He wouldn’t pay for parking, would turn the heating off, and was constantly worried about waste.
As a child, I absorbed his limiting beliefs because that’s what children do. We soak up our parents’ words like little sponges, then carry those beliefs into adulthood as if they’re facts rather than opinions.
But later, I had a revelation: those beliefs weren’t mine. They were his. And I had a choice. I could keep my father’s scarcity mindset, or I could program my mind for wealth instead. I chose wealth, and that single decision changed everything.
You must be very careful not to make someone else’s beliefs your own. Just because your parents struggled doesn’t mean you have to. Just because your family believed “we’re not the kind of people who get rich” doesn’t make it true for you.
Making Wealth Feel Like Home
Here’s one of the most powerful principles I’ve discovered in three decades of helping people transform their finances: your mind loves what’s familiar and moves you away from what’s unfamiliar as it thinks that by doing so, it is keeping you safe.
When something feels familiar to your subconscious, your mind relaxes around it. When something feels unfamiliar, your mind treats it as a threat and finds ways to push it away.
That’s why people who grow up around wealth handle money so differently than those who grew up with scarcity. They’re simply more comfortable with having it.
Why 70% of Lottery Winners Go Broke
This statistic shocked me when I first learned it: 70% of lottery winners are bankrupt within three years. How is this possible when they’ve just received millions?
They never programmed their minds for wealth. They’re used to the pattern of getting a paycheck, paying bills, buying food and insurance, then having nothing left over.
That pattern feels familiar, so their subconscious recreates it even when they have millions.
When they suddenly have an abundance of money, it feels so uncomfortable and unfamiliar that they literally can’t hold onto it. Their mind doesn’t know what to do with it, so they spend until they’re back in familiar territory: having nothing.
I’ve worked with millionaires who lost everything for the same reason. They made the money, but they never felt worthy of keeping it. Their subconscious wasn’t programmed for sustained wealth.
The Money Familiarity Exercise That Changes Everything
Here’s a simple but powerful exercise that will transform how your mind relates to money. Start by creating physical reminders of abundance all around you.
Photocopy some money, then place copies everywhere:
- Fill your wallet with them
- Put them in every drawer in your home
- Slip them under your pillow
- Place them in kitchen cabinets
- Hide them in your closet
- Tuck them in your bathroom cabinet
- Even put them in your underwear drawer
I know this might sound silly, but stay with me. Every time you open something, there’s money looking back at you. You’re training your mind to feel comfortable with money being everywhere, making it a normal part of your environment.
I once bought hundred-trillion-dollar notes from Zimbabwe and filled my house with them. My godchildren absolutely loved having a hundred trillion dollars!
The point wasn’t pretending it was real money. The point was getting familiar with having money everywhere, seeing it constantly, having it be part of my everyday reality.
After doing this for just a few weeks, you’ll notice something shifts. Money stops feeling like this rare, precious thing you have to guard or worry about. It starts feeling like something that’s simply available, part of your natural world.
Using Visualization to Program Your Subconscious Mind
When you vividly imagine wealth, your subconscious mind moves toward it. This isn’t wishful thinking or empty daydreaming but a precise method for programming your mind to recognize and attract the wealth you desire.
Creating Your Wealth Vision
Put together a vision board, book, or folder with images of everything you want to attract. Include pictures of your dream home, the lifestyle you’re creating, the experiences you want to have, even the bank balance you’re working toward.
Looking at these images daily programs your subconscious to expect these things. You’re training your mind to see wealth as your reality, not as some distant dream that might never happen.
I’ve done this myself for decades, and I’ve watched thousands of clients transform their financial reality using this same method. The images you focus on become the targets your subconscious works toward, often in ways you can’t consciously predict.
Making It Real With All Five Senses
Here’s the secret to powerful visualization: your subconscious responds to sensory detail. When you imagine wealth, don’t just see it. Feel it, smell it, taste it, hear it.
Imagine holding keys to your dream home. Feel their weight in your hand, the grooves under your fingers. Picture yourself driving your ideal car. Feel the steering wheel, smell the leather seats, hear the engine purr.
Close your eyes and actually be there:
- See the details of your wealthy life
- Feel the textures and sensations
- Smell the scents of success
- Hear the sounds of abundance
- Taste the experiences you’re creating
Your mind can’t tell the difference between a vividly imagined experience and a real one. So when you imagine wealth with rich sensory detail, your subconscious starts believing it’s already yours.
Programming Your Language for Abundance
Language shapes your reality more powerfully than most people realize. Stop saying “I can’t afford it” or “Where’s the money coming from?” These phrases program scarcity into your subconscious every single time you say them.
Instead, program your mind with abundance language:
- “I’m having that”
- “That has my name on it”
- “Money flows to me”
- “That’s mine”
Remember, your mind lives in the present tense. So say “I am having that phone” rather than “I will have it someday.” That subtle shift makes all the difference.
Let’s say you want a new laptop and your first thought is “I can’t afford it.” Stop right there. Change it immediately to “I’m having that laptop. It may take me three months to save for it, but it’s mine.”
Nobody “finds” money, after all. We develop skills and learn to monetize them. So shift from passive hoping to active claiming, and watch how quickly your financial reality transforms.
Clearing the Limiting Beliefs That Block Wealth
Most of us carry beliefs about money that keep us stuck. These beliefs run quietly in the background of your mind, sabotaging your efforts to build wealth even when you’re doing everything “right.”
You work hard, follow all the advice, yet money still slips away. That’s your subconscious programming at work. These hidden beliefs whisper things like “People like me don’t get wealthy” or “Money will change me.” Most were installed before you were seven years old.
Once you understand and reprogram these patterns, everything changes. And that’s exactly what we’re going to do together.
The Hidden Beliefs That Keep You Poor
Listen to how we talk about wealth. We use such negative language without even thinking:
- “Filthy rich”
- “Money is the root of all evil”
- “Rich people are greedy”
- “Good people don’t need money”
We’ve been taught that being broke is somehow more virtuous than being wealthy, that poverty is spiritual and abundance is greedy.
These beliefs are like poison to your wealth mindset.
Every time you think something negative about money or wealthy people, you’re telling your mind, “I don’t want to be one of those people.” So your mind makes sure you never become one.
How to Audit and Replace Your Money Beliefs
Start by asking yourself: Where did this belief come from? Who told me that? Was it ever actually true? Even if it was true for others, is it true for me?
Most of your money beliefs came from your parents, your culture, or difficult experiences from years ago.
Maybe you’re carrying your mother’s anxiety about money, or your father’s resentment toward wealthy people, or something a teacher said when you were seven.
Here’s how to audit your beliefs:
- Where did I first hear this?
- Who modeled this belief for me?
- Is this belief serving me now?
- Would I want my children to believe this?
Then install new beliefs to replace the old ones:
- “I’m worthy of wealth”
- “The more money I have, the more good I do”
- “I have a beautiful relationship with money”
- “Money flows to me easily and frequently”
- “I’m excellent at creating and keeping wealth”
These new beliefs remove all guilt about having more than others. When you truly believe “the more I have, the more good I do,” there’s no shame in building wealth. You’re creating value and sharing it with the world.
Finding Your Natural Balance With Money
Wealth requires a beautiful balance between giving and receiving. Most people are stuck at one extreme, either giving until they’re depleted or taking until they’re isolated.
True wealth flows when you master both. Like breathing, you can’t only exhale or only inhale.
When you share your talents with the world, you deserve compensation. When you receive abundantly, you have more to give. It’s a natural rhythm that creates prosperity for everyone.
Let me prove this to you with a powerful exercise that uses something you do 20,000 times a day without even thinking about it.
The Breathing Exercise That Shows You Everything
Here’s a simple exercise that reveals why balance matters so much.
Step 1: Only give. Take a deep breath in, then give it all away. Keep exhaling for as long as you can. Don’t take any air back, just give and give. After about 30 seconds, you’ll feel desperate for air. Over-giving becomes unbearable.
Step 2: Only take. Now breathe in and hold it. Keep taking more air without releasing any. After 30 seconds, you’ll be equally desperate to exhale. Over-taking is just as uncomfortable as over-giving.
Step 3: Find balance. Now breathe naturally. Give a breath away, take one back. Feel that beautiful rhythm? That’s how wealth is supposed to flow.
Why Balance Creates Wealth
If you can give and receive breath naturally (and you’ve been doing it since the moment you were born), then you can also give your talents and receive compensation.
When you share your gifts, talents, time, and expertise, you create value in the world. When you receive money, appreciation, and abundance in return, you complete the cycle. Both parts are necessary.
I see so many people who are amazing at giving but terrible at receiving. They work for free, undercharge constantly, give away their knowledge, then wonder why they’re broke. They’ve mastered half the cycle and completely rejected the other half.
Programming your mind for wealth means accepting both parts: You give generously because you receive abundantly. You receive abundantly because you give generously. They feed each other.
Making "I'm Worth It" Your Foundation
This is the cornerstone of everything: You must know, deep in your bones, that you’re worthy of wealth. You can learn every strategy, work incredibly hard, take all the right actions, but if you don’t feel worthy, you’ll sabotage yourself every time.
Here’s what most people don’t understand about worthiness: it’s not something you earn through achievements or prove through hard work. It’s a decision you make about yourself.
You are worthy of wealth simply because you exist. You deserve abundance because you’re a human being with gifts to share and value to create.
But until you believe this at the deepest level of your subconscious, you’ll keep pushing money away even while consciously trying to attract it. You’ll undercharge, overspend, make bad decisions, or never see the opportunities right in front of you.
Let me show you exactly why worthiness is the foundation and how to build it so strong that nothing can shake it.
Why Worthiness Changes Everything
Remember those lottery winners who go broke? They never felt worthy of keeping the money. Their subconscious belief was “I don’t deserve this,” so they found ways to get rid of it until they were back to “normal.”
I’ve worked with millionaires who did the same thing. Built successful businesses, made phenomenal money, then lost everything because they never programmed worthiness into their identity.
You know you haven’t programmed worthiness when:
- You feel guilty having money
- You immediately spend any extra that comes in
- You undercharge constantly
- You deflect compliments about success
- You give money away compulsively
Making Worthiness Who You Are
Every day, whether you’re in the shower, brushing your teeth, or commuting, repeat: “I’m worth it. I deserve wealth. I’m worthy of abundance.”
Say it until your mind stops arguing. Say it until it feels natural. Say it until you can receive a compliment graciously, charge what you’re worth without apologizing, and have money without guilt.
I did this every single day, even when I didn’t have money. I’d look in the mirror and say, “I’m worth it. I deserve this. I’m worthy of wealth.” Even when it felt silly, I kept going until my mind believed it.
This daily programming is what transformed my reality from single parent to multiple homeowner. Not luck, not connections. Just consistent reprogramming of my subconscious to believe that I deserved abundance.
Combining Inner Work With Outer Action
Programming your mind for wealth requires both internal transformation and external action. Combining mindset work with practical knowledge creates the most powerful behavior changes. You need both parts working together.
The Skills That Support Your New Programming
Any significant wealth goal requires learning something new. Having talent isn’t enough. You must learn how to market it, how to help people see its value, and how to receive appropriate compensation.
I’ve trained 18,000 therapists, coaches, practitioners, and students, and we teach marketing as part of our course. Why? Because being gifted isn’t enough if no one knows about your gift!
Essential wealth-building skills:
- Marketing and communication your value
- Financial literacy
- Negotiation skills
- Building scalable systems
- Understanding your numbers
When I started writing books, the writing was the easy part. I also had to learn promotion, public speaking, media relations, and book signings. You can’t skip the parts you don’t enjoy and expect success.
Using Wealth Language in Everything
Stop saying “Would you like to buy this?” Start saying “Your investment is…” This isn’t just semantics. You’re acknowledging that what you offer has real value and creates returns.
Language shifts that build wealth:
- “Your investment is…” not “The price is…”
- “I charge…” not “I only charge…”
- “My rate is…” not “I usually charge…”
- “This is available to you for…” not “It costs…”
Combine your mindset work with skill development and consistent action.
You can’t skip the inner programming and expect sustainable wealth. You can’t do only mindset work and expect money to magically appear. You need both working in harmony together.
Maintaining Your Wealth Programming
Your old patterns will try to reassert themselves, especially during stress or setbacks. Programming your mind for wealth is an ongoing practice, not a one-time event.
When Affirmations Feel False
If saying “I am wealthy” feels like lying, use bridging phrases your mind can accept:
- “I’m learning to attract wealth”
- “I’m becoming comfortable with abundance”
- “Money is starting to flow more easily to me”
- “I’m discovering my worthiness every day”
- “I’m opening myself to receive”
As these gentler statements become comfortable, move toward more direct affirmations. Build up gradually rather than forcing your mind to accept something it sees as completely false.
Catching Scarcity Thoughts Quickly
The moment you notice scarcity language, stop and reframe immediately:
- “I can’t afford it” becomes “I’m choosing differently right now”
- “I’m so broke” becomes “I’m building wealth”
- “Money is hard” becomes “Money flows to me easily”
- “Never enough” becomes “Abundance is growing”
Every reframe strengthens your wealth programming. Every unchallenged scarcity thought reinforces old patterns.
Your 30-Day Wealth Programming Plan
Here’s a structured approach to reprogramming your subconscious for wealth:
Week 1: Foundation Building
- Write down every money belief you have and trace its origin
- Create your vision board with images that excite you
- Start the money familiarity exercise
- Say “I’m learning to be comfortable with wealth” 10 times daily
- Notice and question old money stories
Week 2: Language Transformation
- Practice “I’m worth it. I deserve wealth” 20 times daily
- Catch and reframe every scarcity thought immediately
- Replace “I can’t afford” with “I’m having that”
- Spend five minutes visualizing with all senses
- Add money to new locations in your home
Week 3: Balance and Action
- Do the breathing exercise three times
- Take one wealth action daily, no matter how small
- Do uncomfortable tasks first thing in the morning
- Continue all previous practices
- Notice resistance and work through it
Week 4: Integration and Growth
- Make worthiness affirmations feel natural
- Learn one new wealth-building skill
- Use wealth language in all money conversations
- Update your vision board
- Celebrate your progress
After 30 days, keep reinforcing these practices until wealth consciousness becomes automatic. You’re not trying to maintain these forever through willpower. You’re doing them until they become who you are.
Begin Programming Your Mind for Wealth Today
Programming your mind for wealth means making money familiar, visualizing abundance vividly, clearing limiting beliefs, balancing giving with receiving, taking daily action, anchoring worthiness deeply, and combining mindset with strategy.
I went from a struggling single parent to financial freedom using these principles. Not because I’m special, but because I committed to reprogramming my mind day by day until wealth became my natural state.
You now have everything you need:
- How to make wealth familiar
- Powerful visualization techniques
- Methods to clear limiting beliefs
- The balance principle
- Daily success habits
- Worthiness practices
- Integration strategies
The only question is: Will you actually do it? Will you commit to saying “I’m worth it” every day until it’s true?
I’ve created my Wealth Wiring hypnosis as a free gift specifically to help you program these beliefs deep into your subconscious while you relax. You can access the same techniques I’ve used with thousands of clients to transform their money mindset at the deepest level.
Say it out loud right now: “I’m worthy. I deserve wealth. I’m programming my mind for abundance.” Notice how that feels. Any resistance is just old programming trying to protect itself.
Your transformation begins today. Not tomorrow, not next week. Today.
